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Promote Your Brand with RivoKids
RivoKids is happy to be your Online Brand Engagement and Media Partner. We specialize in brand management of kids products and offerings to Indian parents and kids.
    Our Differentiation
  • Third Party Parent Community Endorsement
  • Dedicated Interactive Brand Microsite. Fully Integrated with Social Media
  • Increased Parent and Kids Engagement
  • Viral Effect - Each Contest entry is displayed and can be liked and shared by friends and family.
  • Organic Parent Community dedicated to Insightful activities around Bright Happy Kids
Livemint - Parents and children pick what they think are fun ways to learn science and punctuation, and even make a game of math! May 2015
Parents and children pick what they think are fun ways to learn science and punctuation, and even make a game of math!
The idea behind the PKCA awards, according to Mittal, is to first help parents and children in search of interesting, often educational, content discover books, magazines, videos, activity classes, apps and toys that other parents and children have tried.
The awards are based on nominations by parents and children. Ritu Uberoy says some 3,000 nominations came in this year. They had a jury last year, but this year the founders themselves shortlisted six entries in each category based on the number of nominations they received. The shortlisted entries were put to vote—they received 10,000 votes across categories this year. Click here to read the complete coverage
Parents and Kids Choice Awards 2015, March - April 2015
Pick your favourite books, Toys, Indian brands and Movies for Kids
Rivokids announces the opening of nominations and voting for Parents and Kids Choice Awards 2015 in partnership with KidZee and Mount Litera schools.
In first phase, parents and kids can nominate their child’s favourite Books by Indian and International authors and Kids Movies in different age brackets. They can also nominate their favourite brand of Made in India Games, Subscription boxes, Activity Toys, Activity and Learning centres, Mobile Apps, Kids Events and Exhibitions, Kids Magazines and Newspapers, Online Education platforms and Digital Innovation in Kids Space.
In second phase, a shortlist of nominations goes for voting openly by the whole wide web. The final winners emerge by April end, just in time to guide parents chose the right products to meaningfully engage their kids during summer holidays
Click here to read all media coverage for PKCA 2015
Livemint - Uncovering content that parents and children have used, and liked, May 2014
Stamp of Approval for Rivokids Parents and Kids Choice Awards
RivoKids co-founder Ritu Uberoy says the motivation really was to pool recommendations on good content—online and offline—for children in the 0-5, 5-10 and 10-15 age groups. Uberoy says RivoKids received 1,000 nominations and some 5,000 votes from parents and children across the categories. Sure enough, such a crowdsourced list held some surprises for the organizers and jury. Click here to read the complete coverage
Parents and Kids Choice Awards - Hindustan Timed Student Edition Series, March - April 2014
Pick your favourite books, toys, website & mobile apps for Kids
Parents and Kids Choice Awards (PKCA) is a platform to let your choice be heard, not governed by sales, popularity, or the message hidden in it, but simply determined by them making a special place in your hearts and your lives. PKCA was jointly conducted in partnership with Hindustan Times Student Edition over a period of 6 weeks from March to May 2014. Over 1000 parents and kids sent nominations during first 2 weeks. Then a shortlist of 6 top in each category were selected by Famous Authors, Editors, CEOs, Educationists, Toy Manufacturers on Jury board. Over 6000 votes were received from Parents and Kids in next 2 weeks and then the final winners were announced. Click here to read the complete series of articles covered in Hindustan Times Student Edition.
RivoKids and Pan Macmillan India, today announced the winners of The Crying Baby Contest, Nov 2013
Praveen Krishan Bansal, Shruti Kapoor & Aldon Almeida win the “The CRYING BABY Contest”
The contest called for parents to upload a picture of their Crying Baby with a funny one line caption on why the baby is crying. The aim of the contest was to re-create an Indian version of Greg Pembroke’s book Reasons My Kid is Cryingthat features toddlers from around the world in the midst of apocalyptic meltdowns. The contest generated huge interest among parents, with over 50 uploads of children crying and hundreds of likes on the associated FB post and Contest Page. The winners are Praveen Krishan Bansal, Shruti Kapoor & Aldon Almeida who will get Book Hampers from Pan Macmillan India worth Rs. 1000 each. Pan Macmillan India organised a 30-minute live chat with the author Greg Pembrokeonhttp://www.rivokids.com/cryingbaby for participants before announcing the results. Click here to see the contest.
Two Tech-Savvy Indian Moms Dive into Entrepreneurship, October 2013
Two Tech-Savvy Indian Moms Dive into Entrepreneurship
Rivo means “stream or river” in Italian. Last year, two Indian tech-savvy moms with a background in IT found themselves navigating a new rivo. With the desire to do something new and meaningful that brought together their talents and passions, they launched RivoKids, the first online platform for parents and kids in India in August 2011. Co-founders Parul Mittal and Ritu Uberoy are now “enriching and capturing the river of moments in child’s life.” Parul and Ritu shared their entrepreneurial journey with us. Click here to read the complete article.
Intuit Small Business India Blog Featuring RivoKids, July 2013
Intuit Small Business India Blog Featuring RivoKids
The major challenge that we face in our line of business is the limited reach with a small marketing budget. Facebook has been very helpful in this regard and we are working on building a targeted, engaging community on our Facebook page. We have fantastic contests and amazing prizes (the Grand Prize in our latest Painting Contest was Rs 11,000!) Yet it is not easy to get parents and kids to know about these contests and to participate, which is most critical for a community website. Click here to read the complete article.
Bestseller author and entrepreneur friend startup RivoKids, YourStory.in, April 2013
Bestseller author and entrepreneur friend startup RivoKids - Shyamal Dave, YourStory.in
It was August 2011, when after being on a break for a year Ritu Uberoy was mulling over what to do next. She had moved back (to India) from the USA in 2005 and started Saviance Technologies and grown it to a 100+ team. At the same time, Parul Mittal had completed 12 years in ecommerce and technology domain, and was working as a freelance IT consultant for online solutions. A common desire to do something different brought them together and they teamed up to embark upon their entrepreneurial path. Click here to read the complete article.